Author / Marissa
-
![]()
What Your Board Isn’t Telling You About Your Brand
The hidden reason why board members struggle to fundraise, advocate and recruit — and what you can do about it The strength of your board is a proxy for your organization’s overall…
-
![]()
Top Statewide Award for WPS Rebrand
Springboard Communications is thrilled to congratulate our client Westminster Public Schools on winning the state’s top honors for their district-wide rebranding, which Springboard led in partnership with Ebb + Flow Creative. WPS was recognized by…
-
![Westminster Public Schools]()
Testimonial: Steve Saunders, Westminster Public Schools
“Marissa Ferrari was instrumental in leading the rebranding process for Westminster Public Schools (formerly Adams County School District 50). In addition to guiding us smoothly through the process and making smart recommendations, Marissa was adept…
-
![]()
4 Ways to Win a Ballot Measure
Win Support by Appealing to Adult Learning Styles Last November, Denver voters overwhelmingly supported Denver Public Schools’ proposed bond and mill levy package–a whopping $628.6 million worth of improvements. While school districts can’t…
-
5 Best Practices in School Brochures
Boost Your School’s Brand Image As the number of school options available to families continues to increase, it’s in every school leader’s best interests to clearly communicate what makes your school stand…
-
The Possibility Gap
In early 2014, I’d been part of the communications team at Denver Public Schools for almost five years. The job was demanding — and inspiring — enough that it had brought me…
-
Case Study: Before #teachstrong, There Was #elevatingteaching (Part 2)
In a previous post, I shared the first half of a case study looking at how Springboard Communications was able to help PEBC garner lots of media coverage for their incredible work to…
-
![]()
Case Study: Before #teachstrong, There Was #elevatingteaching (Part 1)
Photo Credit: Nic Garcia, Chalkbeat Colorado In November 2015, a coalition of 40 well-known education organizations launched a collaborative campaign under the banner Teach Strong. The campaign partners pledged to start a national…
-
15 School Marketing Tactics in 30 Minutes or Less
Is there a time when a strategy shouldn’t be innovative? Yes: when you’re a busy principal charged with running a school marketing program in your spare time. School Marketing Toolkit To help…
-
![]()
Case Study: Branding Teacher Leadership (Part 1)
Is your exciting new initiative at risk of death by edu-speak? School districts across the country are embracing teacher-leadership initiatives, and many are looking to the example set by Denver Public Schools. In 2013,…
Recent Comments